25 Jun – The new GSC cineplex in Tropicana City Mall, Petaling Jaya, officially opened to the public for regular business on 23 June 2009 to a barrage of "Transformers: Revenge Of The Fallen" ticket hunters who had exhausted the other popular Klang Valley options. The word of the day was definitely "Transformers" as themes from the much-anticipated blockbuster permeated the launch, with the 'Allspark' element being used in the launch gambit even. GSC CEO Koh Mei Lee said: "We are pleased to be able to open this exciting new location in conjunction with the blockbuster. In spite of the global economic slowdown, GSC will be doin its part in contributing to the economic recovery of Malaysia by expanding the chain – recently through the 3-screen extension in GSC Alamanda and today the launch of GSC Tropicana City. By September, we look forward to adding yet another four screens to new wing of IOI Mall in Puchong. There will be a 9-screen cineplex in East Coast Mall, Kuantan to complement the existing GSC Berjya Megamall there and we are also working to towards opening a multiplex in Suria, Kota Kinabalu, Sabah, by the first quarter of 2010.